STRATEGIC MARKETING FOR MANUFACTURERS, HOME BUILDERS,
designers, AND HOME IMPROVEMENT CONTRACTORS

Branding & Positioning

Branding and Positioning Come Before Marketing, Advertising and Public Relations, Social Media, Traditional Print Media, Custom Publishing…and everything else you can think of.

When you contact RT/SOUZA Marketing to assist with your strategic and integrated marketing and advertising needs, we begin with a complimentary assessment of your Branding and Positioning to date. Why? It’s not just important, it’s critical to achieve success in the marketplace. Your unique space is there. Let’s make sure you’ve found it.

Illustration of a four-star rating to indicate the importance of branding

Your Brand is Who You Are
Your Positioning is Why You Are

Why are you different, the best choice, the best way, the problem solver, the solution to why your target market should care, be involved, listen, and take action? It’s what you own and what your market needs. They meet and form a very meaningful bond.

Mission, Vision, Personality, Values, Loyalty Expectations, Products, Services, Actions Measurements, Focus and Promise

“REMEMBER…
Branding & Positioning come first, everything else follows.”

Why Choose RT/SOUZA Marketing?

We have been the branding agency for Manufacturers, Remodelers, Home Builders, Designers, and other Building Industry Professionals
for 32+ years.