Oct 29, 2020 | General Info, Marketing, Marketing Strategy
We’ve written in the past about why content marketing is important to you as a remodeler. It’s one of the best ways to make yourself known as an expert in the field. That’s become even more important in the last several months as the novel coronavirus changes how... 
Feb 25, 2020 | Digital Marketing, General Info, Marketing, Marketing Strategy, Relationship Marketing, Remodeling Sales
Originally published January 6, 2020: Updated on February 25, 2020 Building customer relationships is a crucial part of marketing services like remodeling and building. Relationship marketing, reputation, and word of mouth advertising are strong sources of quality... 
Dec 13, 2019 | Advertising, Branding, Building Industry Information, Digital Marketing, General Info, Marketing, Marketing Strategy, Remodeling Sales, Reputation Management
Third-party recognition can help solidify your company’s reputation. This is part 2 in our series on reputation management. As marketers, we are happy to help clients navigate the nuances of appropriately managing their reputations, especially online. It is... 
Nov 18, 2019 | Digital Marketing, General Info, Marketing Strategy
If you’re a contractor, home builder, or remodeler and you are not getting the leads you want, the solutions may surprise you. The service you provide is specialized and requires a high level of trust from your potential clients. Marketing involves a multipronged... 
Nov 4, 2019 | Advertising, Building Industry Information, Digital Marketing, Email Marketing, General Info, Marketing, Marketing Strategy, Print Marketing
Why is a niche marketing company preferable to a general marketing company? Due to the nature of what design/build/remodel companies like yours do, there’s not much time left for marketing. And you need marketing. We know your industry. Our team has a combination of... 
Oct 14, 2019 | Branding, General Info, Marketing, Marketing Strategy
Of course, you’re trying get your company noticed among your competitors. What makes your design and build, remodeling, or home building company different? Effective differentiators have a tangible impact on your clients, and they’re factual rather than exaggerations....