Dec 8, 2021 | Marketing, Marketing Strategy, Uncategorized
To get attention, make your employees central to your marketing. These days, a big part of successful marketing is standing out. And standing out means being different. Not better. Not less expensive. Different. When it comes to marketing their services, most home...
Nov 15, 2021 | Building Industry Information, Marketing, Uncategorized
It’s said that if you do what you love, you’ll never work a day in your life. It’s a nice phrase, but how realistic is it? In fact, most people don’t get to do what they truly love, as the cold realities of life too often get in the way. But at RT Marketing, we must...
Jul 29, 2021 | Marketing, Marketing Strategy, Relationship Marketing
As a building and remodeling contractor, you are an expert in your field. You know everything there is to know about home construction, design, permitting, trends, and more. So why not share that knowledge with your customers? Knowledge sharing with your customers...
Jun 25, 2021 | Branding, Marketing, Marketing Strategy
In the last few years, a lot of new companies have emerged to disrupt the status quo in their industries. One of those companies is car retailer Carvana, and they set an interesting example for builders and remodelers. In case you’re not familiar, Carvana is an online...
May 26, 2021 | Marketing, Marketing Strategy, Relationship Marketing
Small Gestures Can Make A Big Difference In any relationship, whether it’s between spouses, siblings, or friends, it’s the little things that make them special. Those small moments when someone does something nice tend to live on in memories longer than the grand...