Mar 16, 2021 | Digital Marketing, Marketing, Marketing Strategy, Reputation Management, Uncategorized
When it comes to being visible online, remodelers need to be everywhere their potential customers are looking. So assuming you’ve gotten your website up and running and have a Facebook page with regular updates, let’s talk about some of the other key areas a remodeler...
Dec 11, 2020 | Marketing, Reputation Management, Social Media
Management consultant and author Peter Drucker famously said, “You can’t manage what you can’t measure.” There’s nowhere where that is more true than in social media. Facebook, Twitter, Instagram and their like can be massive time sucks. You can easily go down the...
Jul 16, 2020 | Marketing, Marketing Strategy, Reputation Management, Social Media
For years, we’ve seen most remodelers opt to stay quiet on politics and other issues in their social media efforts. It goes to the age-old goal of many companies in their marketing: offend nobody. That has been slowly changing over the last few years, a shift that...
Feb 17, 2020 | Remodeling Sales, Reputation Management, Sales Process
Having an effective prequalifying method for your remodeling leads saves you both time and money. It’s particularly important to have a solid prescreening process if you are still going on sales calls as the owner of a remodeling or building company. Your time...
Dec 16, 2019 | Branding, Digital Marketing, Google, Marketing, Marketing Strategy, Reputation Management, Testimonials
Welcome to Part 3 in our reputation management series! Let’s delve into one important aspect of managing your online reputation: negative reviews. You may feel shock and dismay at a negative review, but it happens even to the best companies. If you’ve read our blog on...
Dec 13, 2019 | Advertising, Branding, Building Industry Information, Digital Marketing, General Info, Marketing, Marketing Strategy, Remodeling Sales, Reputation Management
Third-party recognition can help solidify your company’s reputation. This is part 2 in our series on reputation management. As marketers, we are happy to help clients navigate the nuances of appropriately managing their reputations, especially online. It is...
