Jan 28, 2021 | All Posts, Digital Marketing, Marketing, Social Media, Technology
Blogging can be one of the most effective ways to get your message out to potential remodeling clients. The home building and remodeling industry is perfectly suited for the content marketing approach of a blog; the opportunity to be seen as a thought leader and... 
Jan 25, 2021 | All Posts, Building Industry Information, Marketing, Technology
In last week’s post, we talked about some of the most important trends shaping home building and remodeling in 2021. COVID has accelerated many of the changes in the housing industry and the adoption of smart home features is another one of those, recent research... 
Dec 30, 2020 | All Posts, Digital Marketing, Marketing Strategy, Social Media, Technology
At RT Marketing, we’re big believers in content. It allows you to showcase your remodeling expertise and address your potential clients’ needs. Content marketing helps you to build relationships with your clients and develop your brand, not just focus on the hard... 
Nov 20, 2020 | Advertising, Marketing, Marketing Strategy, Social Media, Technology
We all know that video can be a powerful marketing tool, but it can also seem overwhelming. Many small businesses are reluctant to tackle video marketing because they are worried about the expense, the time commitment or the learning curve for the technology. But... 
Oct 21, 2020 | Building Industry Information, Marketing, Technology, Uncategorized
2020 has been a year that none of us expected. From distance learning to work at home to social distancing and retail closures, we’ve all had to learn a new way to live and do business. Not surprisingly, early research is showing the coronavirus is also shifting what... 
Oct 13, 2020 | Advertising, Social Media, Technology
When crafting a social media strategy, one of the biggest challenges is figuring out where to spend your time and effort. The answer is going to be different for every remodeler depending on who your target client is. Once you’ve identified that target client, you can...